Alice Alexander is a size-inclusive, ethically-made women’s apparel brand with a mission to empower today's woman to wear clothes that express both her style and her values.
The aesthetic is often described as print-driven, colorful, body-aware and a touch irreverent. The collection is manufactured in Philadelphia and is designed for the modern woman who wants to make a statement.
MaryAlice Duff is a sewing educator, blogger and fashion designer and recently launched the brand Alice Alexander, a size-inclusive, ethically-made women’s apparel company. Growing up in the Philadelphia area, Mary Alice’s love of fashion and all things sewing started at an early age when her grandmother introduced her to sewing and her first dress up box.
Throughout high school Mary Alice continued to pursue her creative endeavors while growing increasingly aware of social injustices in both her backyard and around the world, spurring her interest in psychology and social work. Having been bit by the design bug, Mary Alice enrolled in fashion design school at MADE Institute, attending classes while employed full-time. With the support of her family, many long nights and work-filled weekends, Mary Alice was able to leave a successful career in the nonprofit sector to launch her company, Alice Alexander in September 2017.